Mobile Website Optimization refers to developing a website that is specifically created for mobile browsers. In most cases, this is a version of your current site except it is optimized to work on a variety of mobile devices through the native Internet browser. There are distinct advantages to building a mobile site before building an app, or for building a mobile site in conjunction with an app.

MentorMate’s web marketing team has created a list of some commonly-found problems in web site design. These flaws are detrimental aspects to the site in terms of actual site functionality, usability, and/or search engine optimization. They are problems that are readily apparent without an extensive technical background, and ranked in order, beginning with the most severe red flag and ending with more minor inconveniences that could be improved upon.