Social Media Strategies Summit

What’s the secret to powerful communities? MentorMate Social Media Manager, Ryan Peña, will emcee + present in Dallas.

The Social Media Summit features an agenda full of experts ready to share their secrets to success on social media. Our own Ryan Peña will present, “Breaking through the noise: Leveraging organic, paid and employee advocacy to drive results.”

With a limited budget and so many new ways to leverage social media, how do you break through the clutter and get your message in front of the people that matter, the people that convert? Attendees will explore a hyper-targeted B2B content strategy that stems from months of social listening, weekly reporting and loads of testing.


  • Techniques to find your target audience
  • How to drive results with a scrappy budget
  • How to effectively launch an employee advocacy program to drive additional site traffic and awareness
  • When to ask for a budget increase based off clear data