Conversations About the Future of Advertising with Faris Yakob

Faris Yakob will host a “Conversation About the Future of Advertising,” his first MIMA apperance in 7 years.

Faris will leverage his global experience to talk about four key themes, which present challenges and opportunities for the advertising and marketing industries: Attention Collapse, Everything is PR, The Great Blur and Integrative Branding. Hosted by CATFOA founder and former MIMA president, Tim Brunelle, this conversation will benefit strategists, planners, account leaders and anyone curious about the future of marketing and advertising. Faris will bring keen insights from agencies and assignments around the world to help improve your insights, briefing, and creative development. MentorMate is an annual sponsor of MIMA.